The Buck Tobacco Sponsorship Project team would
like to see rodeos continue to grow and flourish. Rodeos are important
community events, they celebrate physical fitness, and they're
fun for the whole family. We hope that due to rodeo's growing
popularity, more healthy sponsors will be attracted to the sport.
Buck Tobacco's goal is to break the ties between
tobacco companies and rodeos because it is not appropriate for
tobacco products to be advertised and distributed at family-oriented
sporting events. Spit tobacco causes cancer and heart disease
and is very addictive, but tobacco ads and the distribution of
free samples send a message to youth and adults that tobacco use
is a good idea. Tobacco just doesn't belong in any sporting event
where tough, fit athletes compete.
Pace Picante salsa, Wrangler jeans, and Justin
Boots are just a few examples of the family-friendly sponsors
that now support rodeo. NASCAR is thriving without the Winston
Cup title sponsorship, which has been replaced by Nextel phones.
Rodeos don't need tobacco money, either.
We are aware that unfortunately, some people
have associated Buck Tobacco with animal welfare activists. However,
Buck Tobacco has NO relationship with animal welfare activists
or anyone else who wants to shut down rodeos. Buck Tobacco is
supported by rodeo contestants and rodeo queens who want to see
healthy messages at these events.
Please email
with any questions about Buck Tobacco's philosophy about the sport
of rodeo.